By Betsy Finn on February 17, 2010
If you’re interested in learning how to efficiently run a volume photography business, you definitely need to attend one of Chris Wunder’s classes. Chris spoke at DPPA last night, and today he did a whole day program at JD Photo Imaging. I really enjoyed hearing what Chris had to share — it’s always [...]
Posted in Business | Tagged Business, Portrait
By Betsy Finn on February 5, 2010
Legalese can be a tricky thing to interpret. While you should definitely rely on your lawyer when it comes to determining the best legal decision, sometimes it is particularly helpful to have things translated into everyday terms so you can feel like you’re making an informed decision. And isn’t that what a good [...]
Posted in Business | Tagged Business, Legal, video
By Betsy Finn on December 21, 2009
Sometimes the allure of an assignment can keep us from seeing the reality of the job. Is it really worth it to do a job for half price? What about for free? Would you pay someone to be allowed to do the job?
…wait, isn’t something wrong with this picture?
As professionals, we’re supposed to price ourselves [...]
Posted in Business | Tagged Business, Sales, what the duck
By Betsy Finn on December 8, 2009
If you’re looking to improve your problem-solving skills, Problem Solving, by Dandi Daley MacKall, might be a good investment of time. While the intended audience is college students and new professionals, business people of any age will benefit from the techniques discussed in Problem Solving.
“The first problem for all of us, men and women, [...]
Posted in Business | Tagged Books, Business
By Betsy Finn on November 10, 2009
I’ve graduated to print-edition articles for Professional Photographer (members + subscribers, view the digital edition)! This month (November 2009), you’ll find articles by yours truly on pages 46 and 56.
The larger article, Keep it reconciled: StudioPlus and QuickBooks (p. 56), discusses how to integrate StudioPlus and Intuit QuickBooks. It’s a follow-up article from [...]
Posted in Software | Tagged Article, Business, QuickBooks, Studio Management, StudioPlus
By Betsy Finn on November 2, 2009
Recently I read one of Jeffrey Gitomer’s books, Little Platinum Book of Cha-Ching: 32.5 Strategies to Ring Your Own (Cash) Register in Business and Personal Success. I found it an interesting read, and definitely came away with some ideas to improve myself. That’s the great thing about reading… you almost always discover [...]
Posted in Business | Tagged Books, Business, Sales
By Betsy Finn on September 2, 2009
Photographers are visual artists. We are often adept at detecting visual nuances and seeing the light, yet when it comes to the subtlety of conversation… well, our listening skills may fall short. I would consider myself to be a decent listener, but I know I could improve my listening skills. So, with [...]
Posted in General | Tagged Business, Communication
By Betsy Finn on August 12, 2009
PPA’s Professional Photographer online (PPmag.com) just published an sneak peek article I wrote: First Look: StudioPlus Software. Keep your ears peeled for the upcoming articles, which discuss StudioPlus in more depth.
Integrating studio management software with your existing workflow and bookkeeping can be a daunting task. We’ve asked Betsy Finn, Cr.Photog., CPP, to go through [...]
Posted in Software | Tagged Accounting, Article, Business, Studio Management
By Betsy Finn on July 31, 2009
When I opened my copy of PPA’s Vital Signs, I was flattered to find myself quoted (not once, but five times!) in an article titled, Word-of-Mouth Marketing: Making Your Customers Your Salespeople. Often, we photographers forget the importance of marketing to our current clients. We become so focused on finding new faces we [...]
Posted in Business | Tagged Business, Marketing, PPA, Studio
Betsy is a Michigan-based portrait photographer, and a contributing writer for Professional Photographer. In college, Betsy majored in Business Management and Studio Art, giving her a unique viewpoint of the industry.
